House of Baron is a creative agency working at the intersection of culture, taste, and strategy. We partner with visionary brands to shape identities, narratives, and campaigns that resonate globally. Grounded in bold ideas and editorial sensibility, our work turns concepts into brands with lasting cultural relevance.
When you know, you know.
Creative Direction
Art Direction & Branding
Editorial Direction
Content & Campaign Creation
Curation & Positioning
Strategic Partnerships
Copy & Brand Voice
Swarovski, Mercedes-Benz, Condé Nast, Vogue, Interview Magazine, Soho House, Diesel, ProLon, PicsArt.
Katharina Baron works across brand, culture, and media, shaping narratives, platforms, and ventures with global reach. Her work spans creative direction, editorial leadership, and film, informed by long-standing collaborations with institutions including Condé Nast, Mercedes-Benz, and Swarovski.
She holds an MBA from CELSA Sorbonne and Freie Universität Berlin and operates at the intersection of business and storytelling, defining vision and creative standards across fashion, automotive, and lifestyle. Her work moves fluidly between Europe and the United States.
Katharina was selected by Reuters to chair their Strategic Marketing Conference and co-produced the film Berlin, I Love You featuring Helen Mirren and Keira Knightley. She is the author of Prime-Time for Science and previously served as editor of Swarovski Magazine. German Vogue has described her as an “all-round genius.” She speaks five languages: English, German, French, Polish, and Spanish.